B2B Marketing GTM Systems Audit Starter Kit
A self-serve audit kit for B2B marketing teams looking to scale smarter.
This kit is built for growth-stage companies that need more structure, insight, and action in their go-to-market strategy — especially where marketing, operations, and sales intersect.
You’ll get two high-impact tools:
- 🧠 The B2B Marketing GTM Systems Audit (Excel File) — A structured, marketing-first questionnaire to identify gaps across campaign planning, attribution, lead flow, lifecycle, and more. Includes scoring logic.
- 📘 The B2B Marketing GTM Systems Action Guide (PDF) — Section-by-section breakdowns of what to do if you scored Red, Yellow, or Green, with practical short-term and long-term recommendations.
Whether you’re building a new marketing foundation or pressure-testing what’s already in place, this kit helps you cut through the noise and prioritize what matters most.
Best for:
Marketing leaders, ops managers, and RevOps partners inside B2B companies who want to audit and improve the way their marketing engine works across teams.
🧠 The B2B Marketing GTM Systems Audit (Excel File) — A structured, marketing-first questionnaire to identify gaps across campaign planning, attribution, lead flow, lifecycle, and more. Includes scoring logic. 📘 The B2B Marketing GTM Systems Action Guide (PDF) — Section-by-section breakdowns of what to do if you scored Red, Yellow, or Green, with practical short-term and long-term recommendations.